Webinar

The Past, Present and Future of DSPs

When?
Tuesday, June 30th
3:00 - 4:00 PM CET

The first DSPs started to emerge with the commencement of the Real-Time Bidding in 2007. Operating in a highly volatile ecosystem, demand-side platforms have been undergoing dynamic development and adapting to “new realities” ever since. In this webinar, we will explore major forces that shaped the DSP market as we know it today. Our experts will talk about industry consolidation, transparency, data, and other trends and challenges of modern-day DSPs. Ultimately, we will reflect on the future of DSPs and invite everyone to join the discussion on what it takes to thrive in the ever-changing world of Digital Advertising.

Speakers

• Lars Radmacher, VP Sales & Marketing at LiquidM
• Tatevik Mkrtchyan, Marketing Manager at LiquidM

Panel 

Programmatic Native Uncovered: Overview, Trends and Best Practices

When?
Wednesday, July 1st
5:00 - 6:00 PM CET

With the outbreak of COVID-19, our attention has been increasingly diverted from the primary advertising channels and formats. Native is one of them. Join LiquidM’s leading sales and account management experts to learn more about programmatic advertising, and it’s future in the post-coved world. An overview of the Native ecosystem, best practices, and major advertising tips included!

Speakers

• Lars Radmacher, VP Sales & Marketing at LiquidM
• Antonis Argyris, VP Technical Account Management at LiquidM

About LiquidM
Founded in Berlin in 2013, LiquidM is one of the first self-service Demand Side Platforms (DSP) on the market. For years, we’ve empowered businesses to harness the power of programmatic tools and omnichannel advertising to reach, engage, and connect with relevant audiences worldwide. Thanks to comprehensive campaign management features, quality supply, and superior technical support, our platform supports direct advertisers, agencies, and trading desks in their pursuit of meaningful conversions and better ROIs.